Posts Tagged ‘agency new business’

NEW-BUSINESS-DEVELOPMENT2

The Top 4 Agency New Business Challenges & the Solutions for 2017

At the end of last year, Linkergy surveyed over a dozen agency leaders for our 2016 State of New Business Survey. While not a quantitative study, the depth and consistency of the feedback makes the conclusions pretty compelling. Added to

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How Long Does it REALLY Take to Get New Business Results?

Recently, a prospective agency client asked us “At what point would you expect to have results, (IE: leads) from a new business campaign?” Not an unusual question, and one we’ve heard consistently over the past 10 years. And you’d assume

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winding-road

2016 Agency New Business Survey Results: The Biggest Challenges to Success

Many agencies wonder if their New Business challenges are different than other agencies. To help agencies understand that their struggle is not unique, and that there are proven New Business Strategies that drive success, Linkergy held a recent webinar with

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apples

Ad Agency Positioning: Refine Your Focus for New Business Success

New business is the lifeblood of every agency. The key to growth and success over the long haul is a consistent pipeline of high value, qualified prospects that are ripe for conversion. And creating a pipeline of those opportunities requires

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agency-fix

Must-Do Tune Ups for Agency New Business Success

Attending agency conferences and network group meetings always provides great insight into the challenges agencies face. And the topic of growth – and business development – is always a core focus. It’s a deeply frustrating and subjective area, so we

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ESCALATOR-SKY

Turn Your Agency’s Online Presence Into a Business Development Machine

One of the fundamental principles of successful agency marketing and business development is to attract qualified leads and eventually get them to know, like and trust you. Solve this equation and you’ll create a pipeline of new potential accounts and

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3CS-THUMBSUP

How to Make Your Agency Relevant to the Right Client Prospects – Now

When you think about the most important ingredient to successfully market your agency, which would you select:  A compelling brand  Significant marketing budget  Actionable strategy  Capable business development team None Many agency executives may be surprised … the answer is

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webinar-radar

New Webinar: Looking for Your Agency’s Next Client? How to Get on their Radar, Now!

“I just need to get “in” more rooms, because when I do, I can close the business.” We hear this refrain from agency CEO’s and leading new business executives often. This is the response to the question “What is the

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big fish

How to Win More Big Client Opportunities Worth Your Time

Why some agencies succeed with outsourced Biz Dev, and others flounder Recently, I met with one of our newer clients who is the President/Owner of a retail marketing agency. As we were talking about the progress of our program, he

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accelerated-growth

5 Essential Resources for Your Agency New Business Foundation

BUILDING THE FOUNDATION FOR AGENCY GROWTH:  5 CORE RESOURCES In the continuing quest to help agencies create proactive new business programs, here is Essential #6 of the 7 Essentials to Accelerate Agency Growth.  (For a summary of all 7 click

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